MSI is an employment communications agency that solves the problems recruiters have in identifying, reaching, informing and following-up with candidates in today's highly competitive environment.
MSI researches your organization and develops messages that communicate the unique opportunities you offer. Then, we develop a strategy to deliver those messages by combining traditional tools like print ads with the new media tools your candidates use every day.
Message Development
MSI works with you to identify what makes you unique and desirable as an employer. Then we develop an employment brand and supporting employment messaging that communicates those unique advantages to potential candidates.
Message Delivery
Once those messages are developed we deliver them through print, direct mail, television and radio ads that drive potential employees to your microsite. There, they find in-depth information including video, the opportunity to receive a multi-media information kit, and a link to apply online. We track visits to the site, so we can identify which campaigns were most effective, and use that information to improve future advertising.